How to catch a Malayalee?

An interesting take on B2B communication by Malayala Manorama.

When Malayala Manorama wanted to tell media planners and brand managers that they were the safest bet to reach Malayalees, they came up with a few tips from their book on the Malayali psyche

How to Catch a Malayalee by Malayala Manorama | Print mock-up 1 by Stark Communications Pvt Ltd
How to Catch a Malayalee by Malayala Manorama | Print mock-up 2 by Stark Communications Pvt Ltd
How to Catch a Malayalee by Malayala Manorama | Print mock-up 3 by Stark Communications Pvt Ltd
How to Catch a Malayalee by Malayala Manorama | Print mock-up 5 by Stark Communications Pvt Ltd
How to Catch a Malayalee by Malayala Manorama | Print mock-up 4 by Stark Communications Pvt Ltd